Restaurants and cafes are being invited to take part in a scheme to tempt more customers.
Applications are now open for local eateries to join the Taste Isle of Man Scheme.
It costs £100.
Any type of eatery, including restaurants, cafés, pubs, takeaways and street food vendors, can join the scheme.
All members will be independently assessed on food quality, the warmth of welcome, service and hospitality, and cleanliness.
Successful applicants are awarded ‘Quality Assured’ or ‘Highest Quality Assured’ and may also qualify for the ‘Harvest’ award if they can evidence a commitment to promote Manx produce.
It is being masterminded by the Department of Enterprise’s Visit Isle of Man agency, whose remit is tourism.
Rob Callister MHK, the politician with responsibility for Visit Isle of Man and motorsport, said: ‘The Taste Scheme is one of the ways in which Visit Isle of Man are working with the industry to promote collaboration and drive forward a sense of pride in the Manx food and drink scene which is an important part of our heritage.
‘Taste Isle of Man was launched 10 years ago to celebrate local eateries and to help promote a consistently high quality dining experience for our visitors and residents.
‘During that time we have seen an impressive rise in both the range and quality of local eateries which is vital for creating a thriving food and drink industry for our visitors.’
As well as inclusion in the annual directory, ‘Taste Members’ enjoy benefits. These include a free listing on the Isle of Man visitor website www.visitisleofman.com, inclusion in itineraries for press visits and feedback from the independent assessor.
The annual fee for registration is £100, which includes the cost of the assessment.
There are currently 63 local eateries accredited on the scheme, reflecting the vibrant food and drink sector in the Island.
Phil Taylor, owner of Rock Food Concepts and a Taste Scheme Member, said: ‘Being a member of the Taste Scheme delivers huge benefits to us as a business and we know we have acquired a number of new customers as a result of being part of the scheme.
‘We also know that visitors make use of the printed annual directory as they actively use it to search for 14North and Little Fish Café and often sit enjoying a meal with the booklet in front of them.
‘The Harvest Award in particular helps eateries to refocus on food initiatives and how they can be more supportive of the local community. We do very little paid for marketing and the £100 membership fee delivers the best value for money we spend right across the business.’
For further information on how to apply for Taste Isle of Man contact Hannah Wylde at email@example.com